You can use different fonts to create a different feel for your private investigator, security or process serving business marketing materials.
Simply go to your favorite search engine and type in “detective fonts”.
You will find dozens of choices.
Some will look like smudged fingerprints, some like crime scene tape. One of my favorites looks like the old style typewriter letters. (Although I did learn to type on one of those “old” machines!)
Don’t over-do it on different fonts on one marketing letter, brochure or web page!
Two different fonts are probably enough for any one letter or web page.
I like a san serif font for the headline and sub-heads. But that’s just my style.
I need to update this page a bit, but you can see examples of a headline, sub-heads and bullet points right here.
Committed to your success,
Larry Kaye, P.I.